Social media marketing

You are what you tweet.

Solution / Digital marketing / Social media marketing

Title

Phases come and go, but one thing’s for sure: social media is here to stay. Let’s face it-- you’re guilty of scrolling through Facebook, Twitter, Instagram, etc., so why not make your business accounts something social users look forward to?

At the end of the day, whether you love it or hate it, this “new” form of digital marketing has become essential for businesses both small and large. Social media growth happens over time, and is only successful with a comprehensive strategy.

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Anywhere you go from CA to NJ, social media marketing is an essential piece of the digital advertising puzzle. And to create a truly beautiful picture—and a successful

Anywhere you go from CA to NJ, social media marketing is an essential piece of the digital advertising puzzle. And to create a truly beautiful picture—and a successful social campaign—you’ll need more than just a few iPhone photos and punny captions. Industry terminology, hashtag research, competitor analysis, and strategy development should all figure into your overarching content creation calendar.

To really take your digital brand to the next level, you’ll want to rely on professional content creation services for all your social media needs. From clever, conversion-oriented Instagram captions to high-quality assets for your organic Facebook posts to viral TikToks and everyone’s favorite Pinterest boards, your content establishes your brand presence and voice. To establish your business as memorable and relevant in the eyes of your audience, start with a current, consistent social media persona that provides followers with quality content and meaningful engagement. From there, watch your ROI soar to new heights.

Create More Than Clickbait →

Facebook marketing

Facebook is a wonderland of marketing opportunities, from organic Business Page posts to paid, targeted ads. With 2.7 billion active users every month, that’s plenty of new business to drum up

Facebook is a wonderland of marketing opportunities, from organic Business Page posts to paid, targeted ads. With 2.7 billion active users every month, that’s plenty of new business to drum up across all major demographics. More and more, Facebook is becoming a source of news and information rather than simply personal posts and photos—that opens up a breadth of possibilities for businesses to engage their audience through educational resources, Facebook event invites, exclusive announcements, stories, and more.

Because of Facebook’s global reach and widespread popularity as a go-to marketing channel, you don’t have to restrict yourself to searching for a “Facebook marketing agency near me.” Whether you’re located in California, New York, Idaho, or New Jersey, social media marketing is as accessible as it is effective. Let’s figure out how we can help you achieve new reach and conversions on this classic platform.

Give your Social Media a Face(book)lift →

Twitter marketing

Twitter is one of the most popular social media platforms out there today—not just in the number of users but in the volume of Tweets, as well. But with more than 145 million active users to

Twitter is one of the most popular social media platforms out there today—not just in the number of users but in the volume of Tweets, as well. But with more than 145 million active users to appeal to and over 500 million tweets sent every single day, it’s not enough to shout into the void alongside the masses. Your Twitter marketing strategy should be calculated and precise, using every tool the platform has to offer.

From goal-setting and metrics-tracking to branded hashtags and Twitter polls, our team of NJ social media marketing experts can identify the best course of action for your business, your voice, and your needs, then implement a full-scale social strategy on your behalf. Make use of Promoted Tweets, Accounts, Trends, and Moments or stick to authentic organic social posts that cultivate a trusting audience and build brand awareness across the Twittersphere.

Let the little Twitter birdie Help You →

Instagram marketing

Where captivating visual assets meet compelling captions, you’ll find Instagram marketing. The popular social media app, originally designed for photo sharing among friends, has quickly become

Where captivating visual assets meet compelling captions, you’ll find Instagram marketing. The popular social media app, originally designed for photo sharing among friends, has quickly become one of the go-to sources for organic and paid advertising. With over a billion active monthly users, concentrated heavily around the 25-to-34 and 18-to-24-year-old categories, you’re appealing directly to some of the most influential user groups.

With increasing options for organic and promoted Instagram content, you’ll want to search through content creation companies until you find one that understands the full spectrum of the platform’s functionality. Beyond in-feed posts and stories, businesses can experience immense organic growth by posting quick, compelling reels, engaging with customers over Instagram Live streams, and by interacting with branded hashtags—and even creating hashtag campaigns of your own!

#MarketMyInstagram →

50% of people have visited a website to make a purchase after seeing a product or service on Instagram

*Reported by Hootsuite

Get the Secrets to Harness Digital

50% of people have visited a website to make a purchase after seeing a product or service on Instagram

Get the Secrets to Harness Digital

Pro toolkit essentials

LinkedIn marketing

LinkedIn offers businesses an entirely new demographic to appeal to. Perfectly suited for Business to Business (B2B) marketing strategies and those targeting working professionals as their ideal

LinkedIn offers businesses an entirely new demographic to appeal to. Perfectly suited for Business to Business (B2B) marketing strategies and those targeting working professionals as their ideal audience, LinkedIn marketing services can help elevate your business’ reach and industry authority. After building out a cohesive, compelling LinkedIn Page, you’ll have a full breadth of options for writing, publishing, and reposting content.

Beyond paid and organic LinkedIn posts, businesses tend to share buzzworthy blog articles from their company website, informative infographics, captivating webinars, professional resources, and thought leadership pieces that establish their credibility within a saturated space. Without a team of content curation and social media specialists, you may not see the traction you want or the growth you deserve. As a LinkedIn marketing agency, we can tailor a social media game plan to your unique needs and business persona.

Link Up with New Customers →

Snapchat marketing

If you’re looking to connect with a younger audience, build a direct rapport with your regular customers, and bring a little elevated fun to your social media content calendar, Snapchat

If you’re looking to connect with a younger audience, build a direct rapport with your regular customers, and bring a little elevated fun to your social media content calendar, Snapchat marketing is the way to do it. But with almost 70% of teenagers on the photo messaging app and an audience base that skews heavily toward today’s youth, you’ll need an updated approach to Snapchat content that differs from other mobile and social apps.

The easiest approach is to work with a team of social media strategists with experience in Snapchat content—organic and retargeting ads . Together with an NJ creative agency like Semgeeks, you can establish a detailed Snapchat content strategy that includes simplifying the process to find and add your account within the app, launching campaigns with custom branded filters, and sharing quality content with your Snapchat contacts on the regular.

Snap Out of it with All-New Content →

Unlock the secrets of custom content creation and empower your marketing strategy

Understand Content Marketing for Social

Pinterest marketing

To the surprise of some, Pinterest is one of the best organic search engines on the market—and one of the most underutilized channels, as well. That makes it the perfect platform to target as

To the surprise of some, Pinterest is one of the best organic search engines on the market—and one of the most underutilized channels, as well. That makes it the perfect platform to target as part of your next social media marketing initiative, as there’s plenty of untapped potential to grow a loyal following, direct users to your website, and thereby increase conversions. In fact, Pinterest was practically designed to drive organic traffic straight to your most valuable web pages.

Effective Pinterest marketing encompasses two sides of the same coin: posting pin-worthy content for your followers to spread across the site and creating quality boards on your business account to provide value for customers and drive traffic and awareness. Because of Pinterest’s highly visual component, you’ll want to work with one of the best graphic design agencies in NJ or your home state. We gladly provide our clients with high-quality Pinterest content that has both compelling visuals and converting copy.

Cultivate New Interest with Pinterest →

TikTok marketing

TikTok may be new to the social media scene but that doesn’t mean it’s not incredibly powerful as an advertising tool, especially if you’re looking to branch out into Gen Z and

TikTok may be new to the social media scene but that doesn’t mean it’s not incredibly powerful as an advertising tool, especially if you’re looking to branch out into Gen Z and Millennial markets or boost your popularity—sometimes overnight, if these past trends are any indication! And with TikTok’s national appeal and viral tendencies, you don’t have to be worried about looking up a “digital marketing agency near me.” No matter where you live across the country or world, you’re free to partner with our New Jersey social media agency as you skyrocket your business to TikTok stardom.

Whether you want to partner with influencers who will produce viral content, create your own channel with original TikToks, or design paid display ads that feature across the app, incorporating TikTok strategies into your marketing mix will guarantee an exponential increase in brand awareness.

TikTokYour Way to the Top →

Unlock the secrets of custom content creation and empower your marketing strategy

Understand Content Marketing for Social

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What is... Social media marketing?

Interested in learning more about the “how” and “why” of digital marketing? Want to understand why you should be focusing on a pay per click strategy? Always interested in search engine optimization, but not sure where to start? Let us help you. Check out some of the most frequently asked questions or speak with an expert today.

How do I do social media marketing?

Social media is a free and easy-to-use tool that can bolster just about any digital marketing plan. Typically, you’d start by creating an account on the platforms of your choice (Instagram, Facebook, Twitter, etc.) and claiming a username that appropriately represents your business. You’ll want to work with a team of social media experts to help you devise a content strategy that reflects your brand’s personality and boosts your visibility across the platforms. Whether it’s with videos, images, or infographics, set up a content calendar to be sure you’re sharing frequently, consistently, and consciously.

What companies need social media marketing?

Businesses of all shapes and sizes can benefit from the engagement and brand awareness that come from social media marketing. Whether you own a small neighborhood café or a multinational corporation, expanding your company’s digital marketing strategy to include the right social media channels allows you to reach your target audience in a new way and to get creative with how you tell the story of your goods and services.

What social media platforms are best for marketing?

Each social media channel offers a unique angle through which to share company updates, engage with your audience, and to generate more conversions on your next promotion. The image-centric approach of Instagram, for example, is an ideal choice for companies looking to share a carefully curated gallery of photos that display their products. For brands aiming to connect with a younger audience, TikTok offers access to that niche user base and lots of creative potential. You’ll want to discuss the specifics of your company’s objectives with a team of digital marketing experts to tailor your social media marketing strategy and meet your individual needs.

How much does it cost to hire a social media agency?

The cost of hiring a social media agency can depend on a number of factors including the scope of your project, the number of platforms you plan to utilize, and the duration and post frequency of your campaign. You’ll need to consider whether part-time assistance will be enough to meet your social media goals or if you’ll need to hire a full-time social media specialist to build your strategy from the ground up, as these both affect the overall cost and effectiveness of your campaign.

What are the benefits of social media marketing?

Increased brand recognition, precise audience insight, and higher website traffic are just a few of the many potential benefits of social media marketing. Plus, it offers a high return on investment considering several of its standard features come at no cost to the companies that use it. You can tap into another layer of advertising perks by setting up a paid social media campaign that allows you to put your content in front of the right people based on audience interests, location, device, and more.