Content creation

The talk of the town

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The talk of the town

When it comes to ranking higher or driving conversions, the content your business creates speaks volumes. Whether you are conveying your message through a full website, industry-leading blog, or social media post, you need to generate a memorable brand message in order to make an impact on consumers. It’s what you say and how you say it that proves to be important when it comes to digital marketing.

Strategic services

The recipe for success to yield results.

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Email & automation

When crafted correctly, email marketing is one of the most effective, direct forms of marketing. Targeting your audience through custom content creation is an essential step in converting

When crafted correctly, email marketing is one of the most effective, direct forms of marketing. Targeting your audience through custom content creation is an essential step in converting them—the next is working with a qualified NJ email marketing agency. We’ll put our experience and insight to good use crafting content for your next big announcement, in-store sale, exclusive launch, you name it! Leave the content creation to us and the rest of the work to an automated system, leaving you with an easy-to-manage marketing funnel that earns results.

Professional email marketers know exactly how to craft and launch a conversion-oriented campaign, right down to a subject line that improves open rates and CTAs that bring you new business. Whether you’re sending out an informational newsletter or a special promotional offer, email marketing pushes your content right to the top of your consumer’s inbox, ensuring maximum visibility.

Get in their inbox

Custom website content

Whether you need converting content for a complex website or a simple landing page, we’ll put our expert content creation services to good use by assimilating ourselves

Whether you need converting content for a complex website or a simple landing page, we’ll put our expert content creation services to good use by assimilating ourselves into your product or service and producing content that captures that essence. Everything on your website should be uniquely you—the hero images, color scheme, copy, and beyond.

This extends to your blog, too, which not only educates consumers but also boosts your search engine optimization rankings, supplies you with yet another shareable marketing channel, and positions you as an authority in your industry. All the while, we’re employing our Google Analytics consultant and metrics trackers to identify what works and what doesn’t, for you and your competitors alike—then we base our content decisions on these insights and industry trends.

Tell your story, your way

Social media content curation

Creating clever content is one thing, but reaching a targeted audience and compelling them to engage is quite another. But by consistently posting relevant content with the help of this New

Creating clever content is one thing, but reaching a targeted audience and compelling them to engage is quite another. But by consistently posting relevant content with the help of this New Jersey social media agency, you can build brand loyalty and customer satisfaction. Practice social listening, too, as you monitor what people are posting about you in return—you never know where you might find your next piece of important feedback.

Review, react, and respond to messages on every platform and in real-time as you turn customers into an online community. Because these days, there’s nothing consumers love more than connecting with their favorite brands in real, authentic ways. Your social media content can show that other side of you as you embrace connectivity—online and off.

Influence your social media following

72% of people prefer receiving new information from an article or blog post over a traditional advertisement

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72% of people prefer receiving new information from an article or blog post over a traditional advertisement

Understand Content Marketing

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What is... Content marketing?

Interested in learning more about the “how” and “why” of digital marketing? Want to understand why you should be focusing on a pay per click strategy? Always interested in search engine optimization, but not sure where to start? Let us help you. Check out some of the most frequently asked questions or speak with an expert today.

What is digital content marketing?

Digital content marketing is an audience engagement and outreach strategy that involves creating, publishing, and sharing online content, such as blog articles, e-books, white papers, videos, photos, and more. The content is most often educational or exhibits the company’s thought leadership in a particular area, solidifying the business’s authority and trustworthiness among customers. The content can either be free and easily accessible as a way of attracting new customers or can require an email sign-up as a lead generation tool for email marketing campaigns.

What are examples of content marketing?

The most common examples of content marketing include blog articles, downloadable e-books or white papers, media such as photos, videos, and podcasts, and interactive webinars. The content itself usually provides informational value to the consumer that may be hard to find elsewhere, such as step-by-step tutorials, tips and tricks, analyses of industry trends, results from a survey or scientific study, and so much more. Any content that will engage your unique audience, build trust, and generate new leads is fair game for your business’s marketing strategy.

How do you use content marketing?

Content marketing can be used in a number of different ways depending on your growth objectives and business model. Many businesses publish quality content like blogs and videos to increase audience engagement, bring new visitors to their site, and boost SEO ranking, but it can also be used as gated content to solicit contact information from new leads. Companies will often post content on their website as well as their social media platforms to reach a wider audience.

How do you create a content marketing strategy?

The easiest and most effective way to develop a winning content marketing strategy is with the help of a professional digital marketing agency that understands your business and your needs. In most cases, you’ll start by setting growth goals, researching your audience to identify the most interesting topics, then determining the right distribution channels, content formats, and subject matter. From there, you can focus on creating the high-quality content itself and optimizing it for search, for social, and beyond—all of which you can outsource to a trusted agency.

Do marketing agencies create content?

Absolutely! Plenty of marketing agencies not only help you develop an effective content strategy but assist in creating the content itself. The right marketing agency will be able to produce blog articles, white papers, videos, podcasts, social media posts, and more for your business.