A billion active monthly users to captivate
Instagram opens doors to quality content that converts
As the fourth most popular social media platform in terms of total active users, Instagram is a unique opportunity to share quality custom content. By leading with a visual-first approach but still providing ample space for written copy that compels and converts customers, it blends the best of both worlds, especially for businesses with a curated aesthetic and pleasing visual assets.
Product photos, behind-the-scenes looks, and attention-grabbing videos are all part of a solid social media strategy. With the help of content creation companies like ours, your digital marketing approach can take on a whole new life. Thoughtfully curated content that tells a cohesive story will add depth and dimension to your Instagram profile and the content you share, whether to your feed, story, Instagram TV, or Instagram Live.
Not only are the most popular Instagram hashtags constantly changing but the way in which Instagram ranks and values hashtags can also change from one update to the next. Your dedicated NJ digital marketing consultant will conduct deep dives into the latest hashtag trends as well as the most recent search algorithms to ensure a cohesive strategy that capitalizes on the full power of the hashtag.
Because your content is only as good as the number of people that see it on their feed, content creation and hashtag optimization go hand in hand. From outranking your competition in the Instagram search bar to launching a campaign with a branded hashtag that starts #trending, Instagram content with a solid hashtag strategy behind it will earn you serious boosts to your business.
Reels, Instagram TV & Instagram Live
What started as primarily a photo-sharing app evolved swiftly into a wonderland of video-sharing options. Reels quickly capture the audience’s attention by capitalizing off both visual and audio stimulation, by building off of viral trends that make their way into the zeitgeist, and by providing followers with the opportunity to duet the reel and share your content even further. Instagram TV provides an outlet for long-form content that drives engagement. And Instagram Live is the perfect in-app platform to meaningfully engage with followers in real-time.
A well-rounded and well-crafted Instagram social media strategy will capitalize on everything the app has to offer. Our New Jersey social media consultants can create a content schedule based on your growth goals and implement each component as you build your following. From on-trend reel ideas to timely Instagram Live opportunities, we can identify the best course of action then put it into action on your behalf.
of people use Instagram to research products and services.**Reported by Hootsuite