Custom website content

Content is the key to a dynamic web presence

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Get the “write” stuff

As dynamic as the digital world is, there is one thing that will never change: content is key. A beautiful website design will only get consumers so far, the words are what will drive them to convert. With that said, good content writing is not just about using keywords, it is about effectively communicating a message. Whether you are writing a single blog post, a simple landing page, or an entire website, each piece needs to be a combination of digital strategy and your messaging. Content is becoming key in all marketing strategies across the board - something that can no longer go unnoticed for much longer.

Website & landing page content

To drive conversions, your content needs to be considered useful to the reader. Therefore, content for an e-commerce site needs to differ from the content for a brochure site. By combining your definitive business goal with your specific target audience and some SEO research, our content team will produce relevant content that your consumers will engage with.

Landing pages are an effective way to generate multiple leads. Each page is built for different silos within your target audience around a specific call-to-action, to ultimately convert visitors to leads. In fact, pairing your paid search campaign with a landing page will attract higher quality leads and, therefore, improve conversion rates.

Blogs

Nothing looks better to Google than fresh content updated on your website. Our team keeps up with current trends in your industry to offer monthly blog posts and has the ability to upload them on your site as well.

These blogs are written with great care and offer interesting, shareable information for your audience that is more likely to be shared on social media, through email, and more. Not only are they carefully crafted for SEO, but the benefits are clearly endless.

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Resources - How to make it happen

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