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Christina Diecidue
Marketing Project Coordinator
The National Center for Education Statistics projected that 20.4 million students will attend America’s colleges and universities in the fall of 2017. Assuming that each student has at least one to two parents, that’s 20-40 million parents that you’re marketing to as well! It’s not easy to target...
Jennifer Barker
Business Development Strategist
Do you have social media on the brain? When social media is successful, it’s normal to consider adding another network to the mix. It’s also normal to have some hesitations. Do you have the time to manage another channel? Is there room in the budget? A lot is on the line when you create another...
Nicole Krosnowski
Senior Designer
Designers benefit greatly from the free resources available online. Between free fonts and free vector art, the internet has what you need to complete projects on time. The problem with these tools is that they are often cluttered and complicated. This adds to the confusion and makes it more...
Pete Schauer
Marketing Director
A mobile-optimized website is no longer a luxury that only the elite can afford. Mobile-friendly websites are crucial to your online existence. Many brands have taken the appropriate steps to make their sites responsive for all devices, but higher institutions haven’t been as quick to take the leap...
Nicole Krosnowski
Senior Designer
We’ve all been self-proclaimed font snobs at one point or another. That’s understandable. When you work in the world of creative design, it’s normal to see things through a different lens. The designer in you comes out, especially when browsing websites. It’s impossible not to notice the small...
Pete Schauer
Marketing Director
It’s hard to be a believer in social media when you’re not seeing results. Even with all the promises out there - it works for you if you work for it - it’s hard to be optimistic when your posts generate little engagement. So, where does success come from in social media? How can you use this...